
This is Comprehensive Whole Home Design Planning
We create high-end, customized spaces that foster personal connection, weaving together both interior architecture and interior design on projects in Northeastern Wisconsin and beyond.
Residential New Construction Design & Planning Services
1.
Floor Plan Consultation
A 60-minute virtual consultation with a designer to assess your new home's floor plan and address any concerns, providing you with experienced recommendations to optimize functionality and enhance architectural aesthetics.
(Availability Beginning May 1st, 2025)
$300
2.
Design Selections Consultation
A 60-minute virtual consultation with a designer to develop and/or review general design concepts for your new home, offering you professional guidance on selections and materials that best complement the vision.
(Availability Beginning May 1st, 2025)
$300
3.
Floor Plan & Design Selections Consultation
A 120-minute virtual consultation with a designer to assess your new home's floor plan, address any concerns, and develop or refine design concepts. This consultation provides expert recommendations to optimize functionality, enhance architectural aesthetics, and guide you in selecting materials and finishes that best complement the entire vision.
(Availability Beginning May 1st, 2025)
$600
4.
Interior Design & Selections
Our Interior Design & Selections service is dedicated to delivering a thorough design and material selection list for your new home. We work closely with you to understand your vision and create innovative designs, while specifying materials that will result in a beautiful and functional home.
5.
Floor Plan Development with Interior Design & Selections - COMING SOON!
This design service begins with the creation of a custom home construction plan, carefully tailored to fit your vision and lifestyle, followed by the creation of interior design and material selections, delivering a comprehensive and cohesive home design tailored to your needs.
Cristy from Trait Design was an integral and invaluable part of our custom home-building experience. Cristy understands the building process, which made the process go from stressful to fun and exciting! When Cristy said she would take care of something, we knew we could count on it being done well and with great attention to detail.
- Linda & John Appleton, WI
We Help You Envision the End Result
We understand that the process of building your dream home can feel overwhelming.
We collaborate with you on both the architectural and the design aspects to create a cohesive plan for your new home. As your comprehensive design team, we're here to guide you through a process often filled with uncertainties while still working to highlight the joy in this exciting journey. We embrace challenges and creatively solve them while focusing on planning and strategizing to deliver a custom design tailored to your style and choices. Our aim is to simplify the design process, making it enjoyable by organizing overwhelm, structuring chaos, and delivering a smooth experience.

Frequently Asked Questions
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Immediately! While we’ll always be here at any phase of your project, if you’re looking into new construction, getting in touch with us first—even to review a floor plan to ensure it will work now and into the future—could be the key to helping your project get off the ground.
Our process allows us to develop your custom floor plans and create comprehensive interior design specifications prior to selecting a contractor, letting you choose the best builder or contractor for your project. We can also support your new home build in a variety of roles and capacities to help bring the entire vision to life!
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We love so many different elements of design! And our job is to help you figure out what your unique design style is. Personal style is just that—personal. We work closely with you to help capture your vision and make your wants and needs come to life in the most beautiful way.
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We focus our attention on the overall design and selections in your home before you’re even in the build process. While we can and do focus on overseeing the installation process, our sweet spot lies in creatively conceptualizing and planning for your whole home, including everything within architectural planning design—finishes, fixtures, and appliance selections.
Comprehensive design planning is what you need for new and pre-construction interior design.
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YES! We understand that you’re busy and you want to have ease of decision-making.
You have a vision for your home but don’t know how to execute it, and that’s where we come in! We help make the project whole with true design elements that reflect you. Not only that, but we explain the value behind specific choices in the planning process so you understand how it relates to the budget and you can make informed decisions to achieve a desired look and feel.
Since you only build a new home once, you want to know it’s done right from the beginning. We’re here to pull together all of the pieces for you so you can have the home of your dreams.
We define who you are and express what matters most, weaving in tangible pieces of your personality personified into the space. We go above and beyond to ensure everything you want and need is reflected in the look and feel of your home from start to finish, concept to completion. We build on the foundation, pull it all together, and bring your dream home to life.